The Fast Track of Innovation: Accelerating Technology Through Racing

As engineers, we are expected to innovate, yet it is common to fall into repetitive patterns, doing things "the way we've always done them" simply because "that's how it's historically been done." How can we break this cycle and find the inspiration and catalyst needed for innovation? Every industry has its own "reach for the stars" programs, R&D initiatives, and more. Join us to discover how we have harnessed the racetrack as a powerful catalyst for innovation, exploring why we race and how our motorsports group continues to transform our work. We hope this will ignite an innovative spark in your own industry.